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How to Work from Home
The novel coronavirus that’s sweeping across the world means many have to work from home. This can lead to a few attractive traps if you’re not careful, not to mention cause issues if you have kids at home. I’ve been working from home part-time since 2013 and full-time since 2017. I’ll share with you a…
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3 Reasons to Not Hire a Copywriter and Save Yourself Some Money
If you run your own business, you likely write your own copy to help your bottom line. I used to do my own bookkeeping, spent hours sifting through free but legal stock photography, and even contemplated designing the covers of my novels just to save money. Eventually, though, we have to delegate or we dry…
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5 Disadvantages of Outsourcing Your Marketing
When you’re running your own business, honesty is important. Honesty tells you if you’re making money, if the new hire you hoped would be your star has turned into the rotten apple no one wants, and if outsourcing some of your work is a bad idea. Today, I’m going to discuss the disadvantages of outsourcing…
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What Went Wrong with Your Marketing Copywriter
The problem: You don’t like the marketing copywriter you’ve hired to do some work and you still owe them money. If only you knew the warning signals, you’d have backed out earlier. I’m a copywriter, and I’ve had clients who were unhappy with my work. After dissecting those assignments (an unpleasant experience, let me tell…
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How to Open a Blog Post: By Not Using These 3 Tactics
How do you bore your audience quickly? By using any of the following tactics to open your blog post. 1. General comments These are observations like, “Technology is increasingly faster now than ever before,” or “The world has never before been this complex.” These general statements are not only hyperboles, but I’ve been reading them…
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3 Grammar Rules You Can Comfortably Ignore
We learned a lot of good stuff in school, but some of the grammar rules you learned…you can leave those in your notebooks.
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#Positivesnowday: Stuck Inside? Leave Your Favourite Small Business a Nice Review
I saw a vendors-wanted ad on Kijiji for a market where I could sell my books at and inquired. The email with the registration form came from a Gmail account with someone’s first name at the bottom. Although Gmail accounts aren’t dealbreakers for me, they are red flags, so I investigated further. The online reviews…
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8 Ways to Save Money When Working With a Freelance Writer
Time equals money. That’s nothing new, and yet it’s often forgotten. One thing that could hold you off from hiring a freelance writer is the cost. Any freelancer who values your business will find ways to help you keep costs down, no matter what they charge per hour. So, here are eight tips you can…
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The Difference Between an Employee and a Freelancer
Employee vs. freelancer. You’ll have times where contracting freelancers (in any profession) is more beneficial than hiring employees. And of course, you’ll have times where the reverse is true. I’ve worked in both roles, so here’s a quick run-down of the differences. (These are mostly practical differences, though there are also legal ones. Check with…
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Define Your Needs When Outsourcing Writing
Finding the right writer when you’re outsourcing your writing can be tough. Writers are like snowflakes: no two are the same. They’ll differ in their writing style, personality, and client interactions. You need to find the writer who fits you and your organization best. Some writers will charge more per hour than others, and you…
