Blog

For most of my thoughts on writing, please visit either Lori Straus Communications or Lori Wolf-Heffner. For anything that doesn't fit those two sites, I'm writing it here. Very occasionally.

How to Work from Home

How to Work from Home

The novel coronavirus that’s sweeping across the world means many…
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3 Reasons to Not Hire a Copywriter and Save Yourself Some Money

3 Reasons to Not Hire a Copywriter and Save Yourself Some Money

If you run your own business, you likely write your…
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5 Disadvantages of Outsourcing Your Marketing

When you’re running your own business, honesty is important. Honesty…
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What Went Wrong with Your Marketing Copywriter

The problem: You don’t like the marketing copywriter you’ve hired…
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How to Open a Blog Post: By Not Using These 3 Tactics

How do you bore your audience quickly? By using any…
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3 Grammar Rules You Can Comfortably Ignore

3 Grammar Rules You Can Comfortably Ignore

We learned a lot of good stuff in school, but…
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#Positivesnowday: Stuck Inside? Leave Your Favourite Small Business a Nice Review

I saw a vendors-wanted ad on Kijiji for a market…
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8 Ways to Save Money When Working With a Freelance Writer

Time equals money. That’s nothing new, and yet it’s often…
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The Difference Between an Employee and a Freelancer

Employee vs. freelancer. You’ll have times where contracting freelancers (in…
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Define Your Needs When Outsourcing Writing

Finding the right writer when you’re outsourcing your writing can…
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  • loristraus@loristraus.com
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